This page helps you fill the template you will use to create 'single image with URL' ads via Ad Creator.
✅You can use our Asset Finder to find and export the ID of all assets you have access to on Facebook Business Manager.
✅You can upload your template to Ad Creator either as a .csv or .xlsx file
✅Non-required columns can be removed from the template. These are not needed to validate your template.
🔴On your template, a red header: the column is required, data must be added to that column for each ad you create.
🔵Blue header: the column might be required in some situations. See the tab below for more details.
Single image with URL
|
Header |
Required? |
Data format |
Description |
|---|---|---|---|
|
name |
yes |
string |
Ad Name on Facebook Ads Manager |
|
adset_id |
yes |
Facebook ID |
Facebook Ad Set ID: the ad will be created in that Ad Set |
|
page_id |
yes |
Facebook ID |
Facebook Page ID: to choose which page will be linked to your ad |
|
website_url |
yes if instant_exp_id is missing
|
Valid URL http(s)://someurl.com |
Website URL - The destination link toward the landing page people arrive at when clicking on your ad Facebook will not use this destination link if you attach an existing Instant Experience to your ad ⚠️all URL used in Ad Creator templates must either start by https:// or http:// |
|
instant_exp_id |
yes if website_url is missing
|
Facebook ID |
Add an instant experience ID here to link an existing instant experience to your ad instead of linking a website URL. If you link an instant experience to your ad, Facebook will not use the website URL of your ad. |
|
cta |
no |
string |
Call To Action (CTA) Button Leave the cell empty if you do not want a CTA button You must type one of the options listed in call_to_action_types here: https://developers.facebook.com/docs/marketing-api/reference/ad-asset-feed-spec/ |
|
display_link |
no |
URL (no validation) |
The way your destination link will be displayed on your ad. Must match your website_url. For instance if you use webstite_url = https://www.thenextad.com/ you can choose between these display_url: |
|
instagram_id |
no |
Facebook ID |
Instagram Account ID: to choose which Instagram account be linked to your ad |
|
primary_text |
no |
string |
Primary Text |
|
headline |
no |
string |
Headline - the main title visible bellow your image |
|
description |
no |
string |
Description |
|
image_url |
no |
Valid URL |
The URL toward the image you want to use for your ad. You can get the URL of a media in The Next Ad's Media Library by clicking on the small "eye" button on that media ⚠️all URL used in Ad Creator templates must either start by https:// or http:// |
|
crop_to_square |
no |
FALSE or TRUE (default is TRUE) |
By default, we use that option. Type FALSE if you do not wish to use that option. Leave the cell empty or type TRUE if you want to use it. Crop the image to a square format. |
|
pixel_id |
no |
Facebook ID |
Use a Facebook Pixel to track the conversions on your website |
|
start_date |
no |
"YYYY-MM-DD hh:mm" |
to schedule a start date to your ad. Our app Asset Scheduler will activate the ad on that date + time if you use this column |
|
end_date |
no |
"YYYY-MM-DD hh:mm" |
to schedule an end date to your ad. Our app Asset Scheduler will pause the ad on that date + time if you use this column |